Taking A Sabbatical

This will be my last post for a while. Last month I closed Pyrim Technologies — the mobile business and new market development company that I founded 15 years ago. Why? Frankly, I needed a break. The 24×7 nature of the business along with the financial and operational stresses were sapping the joy of life. […]

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Pyrim Announces Launch of the Mobile Commerce Education Resource Kit

Mobile innovations such as mobile wallets, payments, marketing, shopping, loyalty and mobile services are revolutionizing the way consumers shop and buy things. The vast majority of merchants, however, are struggling to make sense of it all. Most have neither the time nor expertise to assimilate the fast-changing data. They need someone who can objectively do […]

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The Mobile Commerce Revolution: Are You Prepared? Take the test.

Mobile innovations as embodied in mobile wallets, payments, marketing, shopping and loyalty are redefining global business. This ecosystem of mobile commerce elements is at the heart of a revolution that is fundamentally changing how retailers and consumer engage with one another while online, in-store and via social media. Unfortunately, very few truly understand this evolving […]

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Pyrim Launches Mobile Commerce Support Service

Mobile commerce innovations are revolutionizing global business. Marketers are being tasked to capitalize on these innovations, but the rapid pace of change and the massive volume of new information are making it difficult for them to stay current. In response, Pyrim Technologies has launched the Mobile Commerce Support Service (MCSS); a leveraged marketing support offering […]

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Something Good Is Coming

For those of you who follow my blog but don’t personally connect with me on an on-going basis, you are likely wondering why I have not posted in a while. The reason for this is that I am focused on something that I’m really excited about and it has my full attention. I will be […]

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Digital Signage Industry, Forget Consolidation

Consolidation!  That’s a topic that’s been bantered around the Digital Signage Industry for years.  It seems that nearly everyone has been eagerly anticipating the day when the small players cash out and the big players are left to enjoy the benefits of scale.  This thinking can be seen in a recent Digital Signage Today article: […]

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iBEACON (BLE) VS NFC DEBATE: NOW THE TRUTH

Near Field Communications (NFC) is a powerful consumer engagement technology that has taken a massively bad rap over the past two years. Many dismissed it when Apple didn’t put it in the iPhone 5. Then, the slower-than-projected adoption of NFC-based mobile payments prompted some to proclaim NFC dead. Apple’s Airpass feature, a peer-to-peer communication capability […]

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Digital Signage: Win The Competition or Die.

The one thing that must be remembered about digital signage is that it is a consumer engagement technology.  It is, therefore, in competition with other consumer engagement technologies, which means that in order to thrive it must win the competition.  The failure of digital signage to prevail in capturing consumer eyeballs, buyer budget dollars and/or […]

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Can Ad-Funded Digital Signage Survive The Mobile Onslaught?

In 2010, I wrote a white paper entitled: “Ad Funded Digital Signage: Is There A Future In It?”  That paper discussed how Apple’s 2008 launch of the iPhone 3G and the iTunes App Store was a catalytic event that spawned a new era in mobile communications.   The paper went on to describe how this new […]

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BlackBerry and the Innovator’s Dilemma

The Innovator’s Dilemma Many years ago I read a terrific business book by Clayton M Christensen entitled “The Innovator’s Dilemma”.   Christensen’s book discussed how revolutionary new technologies could fundamentally “disrupt” long-held business models and unseat long-time industry leaders. It also discussed how individual companies, in an attempt to satisfy existing customer needs, could become prisoners […]

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Mobile Payments: Thinking Out of the Box

I have an article coming out in the soon-to-be published “State of the Mobile Payments Industry” report by Mobile Payments Today.  In that article, I point out that the ultimate winner of the mobile payments gold rush will likely be the company that can re-envision the entire payments process.  My article discusses how recent adoption […]

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But They Didn’t – Circa 2013

A day after the iPhone 5 was released last September, I wrote a blog post entitled “But They Didn’t”.  The blog post extolled the iPhone 5’s apparent engineering excellence, but it lamented its inability to facilitate game-changing innovation.  The following is an expert from last year’s post about the iPhone 5, which is followed by […]

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Mobile Payments: Why Is It Falling Short?

Mobile Payments Create Excitement… and Confusion It has been believed for quite some time that “mobile payments” represents a tantalizing new source of revenue for brands, payment processors, card issuers, network operators, content providers, etc. But the term “mobile payments” is confusing because it is an umbrella reference that covers six functional models and each […]

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NFC Is Not Dead!!!

Many have branded Apple’s iOS7 the harbinger of death for Near Field Communications (NFC).  Although iOS7’s Airdrop feature is a really intriguing peer-to-peer communications application, it does not rule out the use of NFC in an upcoming iPhone nor does it suggest that NFC is dead.   Why?  Because peer-to-peer is only one of three communication […]

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Putting The “Context” Into Mobile With Digital Signage (Part II)

In Part I of “Putting the Context into Mobile,” it was written that mobile context is the match between a consumer’s given physical environment, such as a store, hotel, restaurant, etc., and the optimal mobile experience, such as a mobile app, mobile web site, commercial transaction, etc., for that environment. The first article took the […]

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Putting The “Context” Into Mobile With Digital Signage (Part I)

Five years ago a new era of mobile was born when Apple launched the 3G iPhone and iTunes App Store.  This one event became the foundations of a game-changing ecosystem that provided consumers with near seamless access to a plethora of mobile experiences. Since the creation of this new ecosystem, nearly a million mobile apps […]

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Mobile Wallets: What Does Linda Think?

Many years of observation have revealed that my wife, Linda, is fairly representative of the average consumer when it pertains to the adoption of new technologies.  If she likes something, it’s fairly predictable that masses will as well.  If she doesn’t, you can generally count on it being a mass-market flop. I believe Linda’s tastes […]

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Mobile Wallet: What’s Your Value Prop?

Today’s open-loop mobile wallet offerings generally concentrate on three things: payments, loyalty and promotions.  Most, however, are primarily focused on enabling the smartphone to connect with a merchant’s payment terminal (wirelessly in the case of NFC or optically in the case of 2D bar codes) for the purpose of transmitting the information that typically resides […]

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Do They Have The Staying Power

Just before the Holidays, I had an opportunity to attend a presentation on Isis, the mobile payments venture backed by AT&T, Verizon and T-Mobile.  The presenter was Jim Stapleton, Isis’ Chief Sales Officer. Jim gave a very witty and engaging talk on the evolution of mobile, a primer on mobile payments and a broad explanation […]

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The Future of Customer Engagement

Much is being said about the latest generation of customer engagement technologies such as interactive digital signage, location-aware mobile apps and tablet-oriented kiosks. Marketers are excited with their ability to use these technologies to actively engage the consumer on a real-time, location-centric basis.  They are also excited about their ability to track and analyze, in […]

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