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NFC Will Change Things – Perhaps In A Big Way

Imagine a world in which copious amounts of information pertaining to just about anything you can touch is only a tap away.  That’s what NFC represents. NFC is an acronym for the term Near Field Communications.  It is a derivative of a 1940’s technology called Radio Frequency Identification (RFID). Both RFID and NFC are microchips […]

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Why CTIA

Last week Charles Ansley, the CEO of Symon Communications and an executive on the Digital Screemedia Association (DSA) Board, wrote an article that articulated the value of augmenting traditional digital signage tradeshow participation with that of non-traditional tradeshows.  In the article, Charles referenced the collaborative efforts that the DSA is making with the Specialty Graphics […]

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Mobile Shopper Marketing

Michael Quinn, the former Chief Strategist & SVP of Marketing at Premier Retail Network (PRN), wrote an interesting post on his blog entitled “Mobile Shopper Marketing — Who Will Win and Why.” In that post he examined whether the retailer or the brand marketers (aka manufacturers) would win control over “mobile shopper marketing.” His post, […]

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State of The Digital Signage Industry

  In mid-June, I released a white paper called Ad-Funded Digital Signage: Is There A Furture In It? that took the very controversial position that the new generation of smartphones is having a negative impact on digital signage – particularly ad-funded digital signage. In the weeks that followed my paper’s release, the mobile juggernaut has […]

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Got My iPad

This morning I received my new iPad via UPS. This afternoon I went to my local Apple store and bought two more for those in my family. This thing is incredible. I can assure you that the iPad, like the iPhone, will be a game changer and a benchmark to which all others will aspire. […]

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The Mobile Ecosystem

While attending the Consumer Electronics Show in Vegas, I had the opportunity to talk with customers, prospects and partners about mobility.  I also had an opportunity to spend several hours with a strategist from a major handset manufacturer. As I spoke with each group, two things struck me: 1)    There was clearly a burgeoning awareness of […]

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Boy… Are Things Changing!!

Last evening my wife and I stopped at a local Chili’s for a bite to eat. As we were being seated, I noticed a small child (turns out she was 21 months) directly across from us watching videos on an iPhone. As my wife and I watched, we marveled at how this child would watch […]

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What About Blackberry and Windows Mobile?

Many of you who have read my white paper on “Trends in Mobility and the Implications on Digital Signage” have asked me a common question: “You mention the iPhone as being a game-changing technology, but where do the RIM Blackberry and Windows Mobile devices fit into the picture?” Well the answer is relatively short, but […]

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The White Paper Is Out

Just published the long-awaited white paper on “Trends In Mobility and the Implications on Digital Signage.” Email me at sgurley@symon.com and I’ll gladly send you a copy.

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Interesting Article On The iPhone

Anyone who knows me knows that I believe the iPhone has been a game-changer. I write about this in my White Paper, which by the way is finally finished and will be published this week. I read an interesting article in Mobile Marketing this morning about Apple and the iPhone so I though I’d recap […]

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Microsoft Follows Suit

If you attended my presentation at Kioskcom in Las Vegas, you heard me say that the growing number of application stores was one of the enablers facilitating convergence. In regard to the application submission process, some have knocked Apple for dictating what developers can or can’t do in their applications. Well…. as it turns out, […]

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