Tag Archives: Mobile Wallet

The Mobile Commerce Revolution: Are You Prepared? Take the test.

Mobile innovations as embodied in mobile wallets, payments, marketing, shopping and loyalty are redefining global business. This ecosystem of mobile commerce elements is at the heart of a revolution that is fundamentally changing how retailers and consumer engage with one another while online, in-store and via social media. Unfortunately, very few truly understand this evolving […]

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iBEACON (BLE) VS NFC DEBATE: NOW THE TRUTH

Near Field Communications (NFC) is a powerful consumer engagement technology that has taken a massively bad rap over the past two years. Many dismissed it when Apple didn’t put it in the iPhone 5. Then, the slower-than-projected adoption of NFC-based mobile payments prompted some to proclaim NFC dead. Apple’s Airpass feature, a peer-to-peer communication capability […]

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Digital Signage: Win The Competition or Die.

The one thing that must be remembered about digital signage is that it is a consumer engagement technology.  It is, therefore, in competition with other consumer engagement technologies, which means that in order to thrive it must win the competition.  The failure of digital signage to prevail in capturing consumer eyeballs, buyer budget dollars and/or […]

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Can Ad-Funded Digital Signage Survive The Mobile Onslaught?

In 2010, I wrote a white paper entitled: “Ad Funded Digital Signage: Is There A Future In It?”  That paper discussed how Apple’s 2008 launch of the iPhone 3G and the iTunes App Store was a catalytic event that spawned a new era in mobile communications.   The paper went on to describe how this new […]

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Mobile Payments: Thinking Out of the Box

I have an article coming out in the soon-to-be published “State of the Mobile Payments Industry” report by Mobile Payments Today.  In that article, I point out that the ultimate winner of the mobile payments gold rush will likely be the company that can re-envision the entire payments process.  My article discusses how recent adoption […]

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Mobile Payments: Why Is It Falling Short?

Mobile Payments Create Excitement… and Confusion It has been believed for quite some time that “mobile payments” represents a tantalizing new source of revenue for brands, payment processors, card issuers, network operators, content providers, etc. But the term “mobile payments” is confusing because it is an umbrella reference that covers six functional models and each […]

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NFC Is Not Dead!!!

Many have branded Apple’s iOS7 the harbinger of death for Near Field Communications (NFC).  Although iOS7’s Airdrop feature is a really intriguing peer-to-peer communications application, it does not rule out the use of NFC in an upcoming iPhone nor does it suggest that NFC is dead.   Why?  Because peer-to-peer is only one of three communication […]

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Putting The “Context” Into Mobile With Digital Signage (Part I)

Five years ago a new era of mobile was born when Apple launched the 3G iPhone and iTunes App Store.  This one event became the foundations of a game-changing ecosystem that provided consumers with near seamless access to a plethora of mobile experiences. Since the creation of this new ecosystem, nearly a million mobile apps […]

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Mobile Wallets: What Does Linda Think?

Many years of observation have revealed that my wife, Linda, is fairly representative of the average consumer when it pertains to the adoption of new technologies.  If she likes something, it’s fairly predictable that masses will as well.  If she doesn’t, you can generally count on it being a mass-market flop. I believe Linda’s tastes […]

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Mobile Wallet: What’s Your Value Prop?

Today’s open-loop mobile wallet offerings generally concentrate on three things: payments, loyalty and promotions.  Most, however, are primarily focused on enabling the smartphone to connect with a merchant’s payment terminal (wirelessly in the case of NFC or optically in the case of 2D bar codes) for the purpose of transmitting the information that typically resides […]

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